Long years ago I went in to my first appartment in Tel-Aviv, Hebron street. The same day, I found at the grocery by the corner of the street a bottle of wine from a winery wearing the same name as the street which cost was only about $ 2 for a bottle. This was the end of the good news, as what was in was pretty hard stuff.
The winery remains specialized in mass-produced ultra-cheap material for the public interested in this kind of wine.